The Process.
Want a website designed to meet your business goals, get you results and bring you heaps of benefits? We're here for you.
Our sites create instant results like strong marketplace credibility (from day one!), serious bottom-line impact, improved ROI beyond your hopes and – most importantly – increased sales, more clientele and better revenue.
Here's where it all begins:
The quote inquiry
For a quote, you can view our package rates or contact us for a custom quote on your project.
We'll review your inquiry, reply within 24 to 48 hours, and then move you forward in the process and provide a time frame for delivery.
Quotes are valid for 30 days.
Turnaround on delivery
Turnaround from "let's go!" to launch depends on your project's specific needs, and we let you know the estimated turnaround in your quote.
Of course, we’re not a production line, and that’s not what you want either. There are enough of those out there, and they do more damage than good.
We pay conscious attention to the branding your business needs to take your revenues to the next level, and we create truly gorgeous sites that influence consumer perception of your business in amazing ways.
In short, we make sure your website convinces customers you're awesome – in a single glance.
Booking your project
Ready to book your website? Great! Just click here to book online, or click here to contact us directly.
Our services are in high demand, so booking early is important. A 50% initial payment seals your place in our schedule, with the balance due on design approval and before we install files on your server.
We use PayPal.com for all payment transactions. It's safe, secure, and trusted by millions.
Collecting the info
To build you an effective website that gets results for your business, we need some information about your business and target market.
So after booking, we'll send you a link to our Design and Branding questionnaire. Your answers help us create the perfect site for your business!
Where magic begins
We review your Design and Branding questionnaire answers and consult together as a team to determine the best look and layout so we can build you a website that pulls in customers hand over fist.
Then we design a graphic concept that’s guaranteed to stir up the right emotions in your target clientele. We aim well beyond, "Nice site". We want your customers to say, "Wow!"
The review phase
We present you with the complete design for your website’s home page. This is usually when we hear clients cry out, "I love it!”.
We still like to offer you two full weeks to review your website’s home page concept in case there are any minor changes you'd like to suggest. If the suggestions make sense and are healthy and beneficial for your business, we'll carry them out and offer a revised design concept for your approval.
An important note: Some clients are excited to show off their new design to family, friends, and business partners for a sneak peek – feel free!
But please remember that these people aren't your target market, which means your website wasn't designed to pull them in as customers. We recommend you take their opinions with a loving hug… and a grain of salt.
Our revision policy covers two rounds of minor revisions for the home page concept. For clients who enjoy a zillion revisions (and an exhausted team), extra rounds are available for a fee.
On home page concept approval, we'll design the interior page template. You’ll have another opportunity to review and provide feedback, with one round of minor revisions.
Time to code!
Once we receive your full approval and two thumbs up on your web design concept, it's time to code it out and turn it into a live, clickable website. We'll send you a checklist of info we'll need for this phase.
We build all our sites directly on your server using the ultra-flexible WordPress content management system and the acclaimed Genesis theme. That means your site is built on the best of the best – and then some!
If you prefer we develop your site on Thesis or another theme, that’s cool too. Just let us know.
By the way, you’ll be able to add as many interior pages to your site as you’d like in just two clicks, and each one automatically picks up the template design you approved for a consistent, cohesive branding throughout your whole business.
A Word on Tiny Differences
Each site is tested in both a Windows and Mac environment and for the latest versions of all major browsers, including Google Chrome, Firefox, Safari and Internet Explorer. It’ll look beautiful for everyone.
But please note that not all browsers are made equal, and there may be tiny differences that occur when viewing your site in different browsers. These tiny differences are absolutely normal and change nothing in the user experience.
There may also be tiny differences between the design concept and the actual, live site. This too is normal – there’s a big difference between a static image and a functional, fully coded website.
Differences are usually so minor that they aren't visible to the naked eye, and your visitors won’t even notice.
Adding content
When your website is fully coded, we can drop in the web copy/content you've prepared. We'll drop in up to 10 pages of web copy/content, with additional drop-ins available at an extra fee.
We assume that keywording, SEO and a full edit has been carried out by your professional content provider. If that's not the case, just let us know, and we'll prepare a quote for these needs.
If you don't have any content for your site and would like web copy that persuades visitors you're the best thing next to sliced bread, just ask about our writing services, and we'll prepare a quote.
Pre-launch testing
Once your website is fully coded and all content has been added to its pages, it'll be ready for pre-launch testing and a final review. We'll test all areas of your site to make sure it runs smooth as silk and looks great in major browsers and mobile viewers like iPhones and iPads.
Then we'll let you review the completed site. It’ll be hidden from public eyes – but not yours! You'll have a full week to click around, play with it, become familiar with how it works and browse around.
And from there, it's…
Time to launch!
Launching your new site is a fun experience. We'll schedule a launch date with you so that we can be there if you need us for technical support on your big day. That's right – you'll have the full team at your personal beck and call, just in case.
All you need to do is pull back the curtains and let the world see your site!
After launching…
We're here for you as long as you need us. Sign up for our maintenance program, and we'll provide you regular site maintenance, monthly backups, updates to latest versions and even free service calls.
We encourage you to take advantage of this opportunity, otherwise we have to charge for every bit of support you need.
Of course, if you just have a question, feel free to get in touch – we're always here to answer those!
Thought of something new?
If there's a new feature you'd like to add to your website, just let us know. We'll provide you with an estimate for your needs. We work on retainer and refund any balance remaining when the work is complete.
Happily ever after…
From there, it's just smooth sailing and smiles. Your new website will be getting raves and accolades, the competition will be jealous, and you'll be grinning at your results. Well done, you!
Ready to book your website now? Just click here to book online or click here to contact us.
The Fine Print:
Ever so rarely, three curious situations occur:
1. Some clients disappear without a trace and stop responding to our gentle nudges and inquiries.
2. Some clients who were gung-ho about their project and pushed hard for completion put everything on hold without warning.
3. Some clients become so busy they can't review the site, and the project stalls.
All three situations are puzzling, but we understand that sometimes these things happen. Unfortunately, after ten days of inactivity, we're forced to close the project and move on to other clients waiting patiently to work with us.
We're happy to pick up where we left off later on when you’re ready, and we'll reopen the project for a fee of 25% of the original quote.
For cancelled projects, we apply any initial payment as a kill fee.
Here’s another curious and rare situation that occurs:
Clients who work with us do so because they trust our 15+ years of combined web design experience and know we’ll do a great job.
But sometimes, we have special clients that feel the work would somehow be enhanced by having their design-dabbling husband, teenager or best friend’s 13-year-old cousin collaborate on this important business project.
While we find this request rather odd, we’re happy to accommodate at a premium of 20% of the project total.
